The Problem

The brief was highly specific. The successful candidate needed to combine key account management experience, technical sales capability and sector knowledge across several different markets.

Because the role operated with overseas line management, the client also needed someone who could work independently, manage customer relationships confidently and represent the business professionally in the UK. This made the candidate specification tight and reduced the number of suitable people available through standard recruitment activity alone.

The Solution / What we did

Wallace Hind delivered a full e-search recruitment campaign supported by a carefully written advert across the main recruitment websites. The campaign used several relevant job titles, including Technical Sales and Product Specialist, to widen reach without weakening the brief.

We clearly communicated the OTE, the autonomous nature of the role and the challenges involved. Alongside the advertising campaign, we carried out detailed CV database searches, including older CVs, and used LinkedIn to identify specialist adhesives and sealants industry contacts with relevant experience.

The Result

• Over 200 applications were generated through the advertising campaign.
• More than 25 additional candidates were identified through Wallace Hind’s networking and CV search activity.
• 12 suitable candidates were met and assessed against the client’s requirements.
• 5 candidates were shortlisted, 3 were invited to Europe for final interview and 1 successful appointment was made.